Discover what's possible

Microsoft Advertising is building a new world of advertising possibilities to empower growth for all.

A smiling woman looking into the horizon.

Powerful solutions for better results

Exceed your growth potential and reach billions of people online. Leverage Microsoft’s new Bing and Edge, driven by the power of generative artificial intelligence (AI). Expand horizons with our exclusive partnerships: Netflix, Ecosia, DuckDuckGo, and Yahoo, and beyond on the open web. Cut through and connect everywhere, anyhow with Microsoft Advertising.

Unleash the power of search

 

Help drive sales with users actively searching for your products or services on Bing, Yahoo, DuckDuckGo, and other search engines within Microsoft’s extensive network and key partnerships.

Search Ads appearing on a ‘coffee shops’ related Bing search results page.

Engage with visual storytelling

 

Tap into global audiences with display and native ads in brand-safe environments across Microsoft Start, MSN, Microsoft Edge, Outlook, and Microsoft Casual Games.

The MSN homepage showing Display and Native Ads.

Combine the impact of video – with the ease and intent of search

Engage your audience with compelling video content that highlights your brand's story and seamlessly connect with viewers across Microsoft properties and a network of publisher partners. Whether they're browsing the web, indulging in online videos, or enjoying their favorite series on popular streaming platforms like Netflix, Max, Hulu, Roku, and discovery+, your message will be front and center.

The Microsoft Start interface showing a Video Ad.

Expand your brand’s reach

 

Reach people ready to buy your products with ad placements in search engine results and retail sites like Dick’s Sporting Goods, Sephora, Home Depot, and more.

A smart TV showing an unskippable ad.

Maximize your return on investment

 

Create and manage your campaigns, optimize ads to reach the right audience at the right time, and drive performance to meet advertising goals—across the entire Microsoft Advertising Network.

Two clothing ads showing how ad placements in search engine results and retail sites look like.

Find new opportunities with Microsoft’s advertising technology and services

 

Microsoft Advertising offers innovative programmatic offerings for both advertisers and publishers. Reach new audiences with Microsoft Invest. Unlock the value of your inventory with Microsoft Monetize. Create curated inventory packages with Microsoft Curate, and drive brand awareness and product sales with Microsoft Retail Media.

Reach more relevant audiences, wherever, however

Reach the right audience across their digital life through rich ad experiences, consumer intelligence and within our expansive network, including exclusive partnerships. With Microsoft’s consumer experiences, advertisers can reach highly engaged, high-spend audiences.

Experience the power of our brand-safe platforms

Use our end-to-end technology to connect to potential customers across Microsoft’s trusted and brand-safe environment. Extend your reach further with premium publishers in our global marketplace, leveraging your data and ours to help maximize a high return.

Capture your audience’s attention with richer experiences

Microsoft is constantly pushing the boundaries of technology, such as integrating generative AI directly into our products. With our innovative tools, you can create captivating campaigns that capture attention, cut through the noise, and deliver exceptional results.

Copilot in the Microsoft Advertising Platform

Copilot in the Microsoft Advertising Platform is your AI companion for creating high-quality marketing easily and efficiently, guiding you through campaign creation and answering questions along the way.

    The Microsoft and Netflix's logos.

    Resources to help unlock your potential

    We’re transforming so you can grow

    Microsoft Advertising has reimagined its advertising business to meet the evolving needs of the ecosystem. In our newly transformed ecosystem, we redefine how you connect with your audiences, wherever they may be, so you can engage at any touchpoint along their digital journey.

    Unlock new growth possibilities with Microsoft Advertising